Marvipol – The Chmielna 78 Hotel
The Chmielna 78 Hotel Gdańsk investment is located on the Granary Island in Gdańsk. The investment is distinguished by a different and austere direction in design.
Explore project24/03/2025
Virtual reality has so far been associated primarily with computer games. However, the popularization of this technology is causing its inevitable penetration into the business world.
Some of the first companies to notice the ideal application for VR are those in the real estate industry. Even with the use of modern solutions, the possibilities that virtual reality offers for housing developers are invaluable.
Contents:
What is a 3D model of a development investment?
The most important functions
Projects

A 3D model of a development investment is a way to effectively present an architectural project to recipients. It has the form of a three-dimensional, virtual object, which significantly distinguishes it from traditional cardboard models. Its main task is to precisely reproduce the construction assumptions of a given investment.
Odyssey’s 3D models are developed using advanced technologies previously used in the production of computer games. This is associated not only with a high level of realism, but also with high interactivity.
The real estate industry has been using various forms of visualization for years. Traditional methods, however, are unable to convey the specifics of a given investment in a sufficiently attractive and accessible form. This is due to their limited form. Architectural drawings do not provide a sufficiently vivid idea of the future appearance of the facility. Computer-generated photos present the investment only in a static form.
Classic 3D animation can increase the effectiveness of the presentation to some extent, but it also does not provide any possibilities for interaction. The 3D model offered by Odyssey significantly stands out in this respect, because contact with it turns into an intense and interesting experience.

The 3D model offered by Odyssey is one of the technological solutions available from the level of the proprietary Homer Application. This tool acts as an interactive portfolio, in which the developer can easily present the specifics of the offered properties and their surroundings to clients. All models are dynamically updated in the project database, which allows for their easy demonstration. This solution is also associated with many other benefits.
The 3D mockup of the Odyssey Crew development investment is always developed in a way that meets the most important presentation needs. Functionality, which goes hand in hand with ease of use, is of key importance in this case. All functions have been properly integrated, so they remain extremely comfortable and accessible for sellers and recipients. Information about the investment, which can be learned during interaction with the mockup, is also highly intuitive.
Each three-dimensional model contains the location of the investment, prepared in the form of a clear interactive map. It allows for specifying the area of the city in which the given facility is located. The map also includes all service points and the most important attractions in the vicinity.
The use of high-quality graphics allows for an exceptionally realistic representation of the shape and character of the buildings, as well as their immediate surroundings. The use of dynamic lighting, on the other hand, gives a better idea of the lighting of individual premises.
The 3D model prepared by Odyssey Crew allows you to learn about the details of the investment and its surroundings through an interactive 3D walk. During this experience, the client gains a comprehensive idea of the facility before the completion of construction and finishing works. From the Homer Application, you can efficiently switch between individual apartments, and even adjust the style of their interior and browse additional elements of the building.
3D models are integrated with the Homer Application apartment search engine. This solution allows for easy and quick browsing of apartments available in the offer. The intuitive and easy-to-use search engine allows you to find a place that optimally meets the most important needs of the customer, e.g. in terms of location, square footage, architectural layout or the presence of additional attributes, as well as price and availability
The 3D mockup of a development investment offered by Odyssey Crew significantly increases sales efficiency. It provides such extensive and diverse presentation possibilities that it effectively attracts the attention of recipients and encourages them to further negotiations. Appropriate use of visualization can stimulate the emotions of recipients and, through interaction, influence the decisions they make.
Technologies previously known from the computer games industry are based on mechanisms that allow learning information in real time. The solutions we offer are characterized by high sales potential, while providing unique experiences and guaranteeing wide personalization possibilities. We invite you to cooperate in creating effective forms of visualization for the development market.